As anyone who’s anyone knows, yesterday we shot our Spring/Summer 2011 – 2012 collection. Everything fell into place and all the pieces arrived (the last the night before, but anyway!) and were in a far better condition overall that our first season.
I’ve been flat out since I woke up yesterday morning and it wasn’t until the wee hours this morning on a flight to visit my family back in Perth for Christmas that I really had the opportunity to reflect on the day.
I’m happy to confirm that it does get easier with time – this shoot being that much easier than the last, although I think it’s really important to ensure that familiarity doesn’t equate to carelessness.
What I learnt this time around is that not all suppliers are created equal. Just because you’re paying two people the same amount, don’t expect them to be as good as each other. Also, I always thought it was odd that people should do castings for models for a shoot (because you’re going to see them photographically, not on catwalk), but working with someone in that sort of high-paced environment is about more than just the way they look in the picture, so in the future I think I’d tend to hold a casting. For that matter, I’ll probably ‘interview’ other team members more closely too.
Those who’ve visited the blog before may remember me rambling on about needing a change room for the models, as the studio didn’t have one. Well, it was true – they didn’t. But they sure had all the stuff necessary to make a cracking change room on the spot and disassemble it at the end of the day. The lesson here? Always visit the location in person – don’t rely on the studio manager to be a problem solver. That said, I swear – it’s impossible to bring too much stuff to a shoot. You can never have too many bases covered.
This brings me to my final outtake from yesterday’s activities. Almost everyone has met someone in their lives who seem to think that no one can do a job as well as them. I’m ashamed to admit that in some circumstances, I’m that person. I can’t do my own tax, and I’m happy to offload that job to someone who can. As for nails though, I haven’t got a manicure in years because I always find fault in even the most expensive. I won’t go into detail, but I need to learn to let go of some things – or at least be happy with what other people produce – even if I could do a better job myself, because that’s just no way to run a business. Alternatively, perhaps I need to learn to become a better diplomat and be firmer in saying I’m not satisfied with something.
All in all, yesterday was a success. I haven’t seen the photos yet (beyond proofing some at the studio) but I’m sure they’re amazing. We also had the pleasure of welcoming Michael from Tangled Media to the shoot yesterday to film a short behind-the-scenes documentary that you’ll get to see in the coming weeks! A special shout-out goes to our magnificent photographer Emily Abay who also shot our last collection and the delightful Clare Clarke, a fashion student and my assistant for the day who was full of fabulous ideas and made life just so much easier. You both rock.
We’re all hanging out to see the photos as I’ll give you a sneaky peek as soon as I get them.